- About Us
Back to Marketing EDGE Board of Trustees
Andrea Zaretsky is Vice President, Global Marketing and Customer Experience for the Digital Partnerships and Development (DP&D) team at American Express. Andrea’s team is focused on leveraging digital partnerships and platforms to connect with customers and deliver relevant value in new and exciting ways to drive commerce. Key partnerships include a seamless offer platform with Facebook and Twitter where Card Members can add merchant offers right to their Cards, a loyalty program with Uber which enables Amex Card Members to earn 2X points or redeem points for rides, the ability to pay with points in the backseat of NYC taxis and at the counter at McDonald’s, and mobile commerce through Apple Pay and Jawbone. Andrea joined DP&D after leading marketing, sales and retention for the American Express U.S. Consumer Card business. She has an MBA from Columbia University and a BA from Tufts University. She lives on the Upper West Side of Manhattan with her husband and children and is a passionate volunteer for special needs causes.