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Ms. Sugarman is General Manager of Direct Marketing at Sling TV LLC. Prior to Sling TV, Ms. Sugarman was at Healthy Directions for 4 years as SVP/CMO. She was responsible for Retention, Acquisition and Online Marketing as well as Analytics and Ecommerce. Previously, Ms. Sugarman was Vice President of Acquisition Marketing at Guthy Renker for three years. Her other experience includes three years at Vonage as Vice President of Acquisition Marketing. She also spent nine years at America Online in various management positions including Vice President of Direct Marketing. Earlier in her career, Ms. Sugarman spent 10 years at an advertising agency in Virginia. Ms. Sugarman holds a BS degree in Marketing and Management from Davis & Elkins College. Ms. Sugarman serves on the DMA Ethics Operating Board.