Marketing EDGE (formerly Direct Marketing Educational Foundation - DMEF) supports academics and students, and recognizes business leaders for their support of data-driven marketing education - here's how we do this through our events. For professors, an annual academic conference whose goal is to break new ground in the field takes place each year: Direct/Interactive Marketing Research Summit. For students, Student Career Forums are often held in conjunction with leading-edge business conferences. For businesses, networking opportunities and ways to celebrate achievements in the field abound: through the Annual Awards Dinner and the Rising Stars Awards Dinner. All this activity helps us to ensure the future of marketing.


Awards and Events

Marketing EDGE hosts several award events to honor industry talent and success in style.  

Annual Awards Dinner

Put on the glitz at Marketing EDGE’s Annual Awards Dinner (this October 4 in Boston, MA). This frequently sold-out event is a who’s who of data-driven, digital, and interactive marketing recognizing leaders in our field.

Rising Stars Awards Dinner

Join the best in the business at Marketing EDGE’s award dinners honoring the brightest direct and interactive marketing professionals under 40. The New York-based Rising Stars Awards praise industry standouts. Reserve your space now.

Direct/Interactive Marketing Research Summit

The Direct/Interactive Marketing Research Summit, (Boston, MA, October 3-4, 2015) provides a forum for database, social, traditional direct and digital marketing topics in the areas of research and teaching.

Marketing EDGE Student Career Forums

The Marketing EDGE Student Career Forum is a great way for students to get advice and learn about the industry from experts in this field, and obtain invaluable information from leading career specialists on career choices, job search, interviewing, and more.  We of Career Forums throughout the year.


Marketing EDGE's Professor's Institute offers academics a week of stimulating conversations on the challenges and opportunities facing marketers.