2013 Rising Star - John Wernz

John Wernz, EVP & CMO, Wealth Enhancement Group


John Wernz,
Executive Vice President and
Chief Marketing Officer,
Wealth Enhancement Group


John Wernz is EVP and CMO of Wealth Enhancement Group, one of the nation’s fastest-growing financial companies. John is responsible for oversight of the core business and growth initiatives – including the company’s national expansion into Illinois and Texas and the growth of its B2B offering.  He has helped pioneer a model within the financial industry where marketing drives business directly to advisors. This year, John was selected by Direct Marketing News (DMN for its 40 Under 40 awards. 

Prior to WEG, John was partner and chief advertising officer at Marketing Architects.  While there, he helped pioneer another model within the ad industry: a technology-based solution that allowed measured marketing using radio and TV. 

John serves on the board of directors for BestPrep, which supports and provides financial education to Minnesota’s future leaders, seeking to spark interest in the profession and provide early preparation for a career in the industry.   He also serves as a member of the steering committee for Minnesotans’ Military Appreciation Fund (MMAF), a non-partisan statewide organization that provides financial support to Minnesota military troops and their families.   John plans to continue his commitment to educating and helping younger professionals in the direct industry.