Gretchen Littlefield

Moore DM Group

Gretchen assumed the role of CEO of Moore DM Group, overseeing its leadership position as one of the finest direct response fundraising and fundraising support companies in the nonprofit arena, with its array of business entities ranging from full-service general agencies to channel specific specialties in direct and digital marketing.
Previously, Gretchen served as President of Infogroup Media Solutions and Infogroup Nonprofit Solutions, including leading the Business to Business and Business to Consumer media teams as well as services for Nonprofit, Political and Federal Government verticals.
Prior to joining Infogroup, Gretchen launched the fundraising program for a national organization which raised over $80 million in two years. She also worked with one of the nation's leading direct response marketing agencies where she managed programs for organizations including the International Rescue Committee and the ASPCA.
In 2009, she was named a Rising Star by Marketing EDGE.  She serves on The Nonprofit Alliance Board and has served as co-chair of the Data & Marketing Association’s Nonprofit Federation Annual Conference.
Gretchen holds a Bachelor of Art degree in Political Science from Trinity University, Washington, D.C.

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