Press Releases - 2010

New York, NY — The Direct Marketing Educational Foundation (DMEF) today announced the winners of the 2010 DMEF Collegiate ECHO Direct/Interactive Marketing Challenge, whose content was provided by Microsoft Advertising. The 2010 competition was conducted during the Fall 2009 and Spring 2010 semesters, and included entries on undergraduate and graduate levels. This year for the first time, students from around the globe participated in the Challenge, which previously was open only to students from the US.

The Direct Marketing Educational Foundation (DMEF) today announced that Shyam Gopinath of Northwestern University is the winner of its 2010 Shankar-Spiegel Dissertation Proposal Award. Shyam Gopinath, (r) Northwestern University, accepts the Shankar-Spiegel Award from DMEF President Terri L. Bartlett (l).

San Francisco, CA, — The Direct Marketing Educational Foundation (DMEF) gathered hundreds of direct/interactive marketing professionals for their Annual Awards Dinner on Saturday night at the Fairmont Hotel in San Francisco. Recognized as DMEF’s premier event of the year, the Dinner’s honorees Dr. Marjorie Kalter, clinical professor, and academic director for New York University (NYU) Master of Science, integrated marketing program, with the Edward N. Mayer, Jr. Education Leadership Award

San Francisco, CA—The Direct Marketing Educational Foundation (DMEF) today announced the election of new officers and 11 new members to its Board of Trustees for 2010-2011. The terms commenced earlier today at DMEF’s Annual Meeting, which was held at the Fairmont Hotel in San Francisco, California.

New York, NY - The Direct Marketing Association (DMA), the leading global trade association of businesses and nonprofit multichannel marketers, today announced it has appointed Lawrence M. Kimmel as its new Chief Executive Officer. Mr. Kimmel is the former Chairman and CEO of Grey Direct Global Network, a leading direct and digital agency, where he was responsible for up to 49 offices in 42 countries. He will begin on Monday, August 2 and be based in DMA’s New York headquarters.

New York, NY - The Direct Marketing Educational Foundation (DMEF) has announced that Dr. V. Kumar is the recipient of the 2010 DMEF Robert B. Clarke Outstanding Educator Award, which honors an academic’s overall achievement in direct/interactive marketing. The award will be presented at an awards luncheon to be held during the DMEF’s Direct/Interactive Marketing Research Summit (www.researchsummit.org) in San Francisco, CA on Sunday, October 10.

New York, NY, — The Direct Marketing Educational Foundation (DMEF) today announced that Dr. Marjorie Kalter, clinical professor, and academic program director, New York University (NYU) Master of Science, integrated marketing program, will receive the DMEF Edward N. Mayer, Jr. Education Leadership Award; Markus Wilhelm, CEO of AKS Marketing & Media and chairman of Strata Solar LLC, will receive the exclusive DMEF Vision Award; and Merkle, a primary customer relationship marketing agency, will be presented with the DMEF Corporate Leadership Award.

NEW YORK, NY - The Direct Marketing Educational Foundation (DMEF) today announced four new Board members: Christine Aguilera, president of SkyMall; Warren Hunter, chairman and CEO of DMW Direct; Wesley Protheroe, president and CEO of Gerber Life Insurance Company; and Jerry Shereshewsky, chief grown-up of GrownUpMarketing to its Board of Trustees. The terms commenced earlier today following a DMEF board meeting in New York City.

New York, NY — The Direct Marketing Educational Foundation (DMEF) today announced the four winners of its 2010 Rising Stars Awards, and the one distinguished company that has earned its 2010 Corporate Commitment Award. This year’s four Rising Stars are: Sebastien Bilodeau, Synapse Group; Bryan Eisenberg, Eisenberg & Associates; Mitch Joel, Twist Image; and Alison Shaffer, Cisco WebEx. This year’s Corporate Commitment Award winner is Publishers Clearing House (PCH).

New York, NY — The Direct Marketing Educational Foundation (DMEF) recently announced it is accepting applications for its 2010 Interactive Marketing Immersion Xperience (I-MIX) program. I-MIX, designed for juniors and first semester college seniors considering a career in marketing, is an innovative program that will help students set themselves apart from their peers in today’s job market.