Press Releases - 2013

Marketing EDGE, is announcing its call for nominations for the 2014 Rising Stars Awards & Corporate Commitment Award competition, to be awarded June 3, 2014 in New York City.

Marketing EDGE announced that Lin Liu of the University of Southern California (USC) and Xi “Alan” Zhang of Georgia State University are the co-winners of its 2013 Shankar-Spiegel Dissertation Proposal Award.

Marketing EDGE celebrates the seventh year of its Next Generation Leaders program (NextGen), an innovative, fast-track, rotational program created to cultivate a pipeline of bright new marketing minds to the field./about-us/news-and-events/press-releases

In the 2013 Collegiate ECHO Marketing Challenge, whose content was provided by dELiA*s.  Marketing EDGE awarded $7,500 in scholarships to the University of Georgia, which took both first and second places, and $1,000 in scholarships to Ithaca College, which took third place. In addition, $3,500 in cash prizes went to the winning undergraduate student teams.

Harold “Hal” M. Brierley, Executive Chairman of Brierley+Partners will receive the Edward N. Mayer, Jr.  Education Leadership Award, and OgilvyOne Worldwide will be presented with the Corporate Leadership Award.

Marketing EDGE (formerly the Direct Marketing Educational Foundation / DMEF) has announced the election of 2013-2014 officers, 11 new trustees, two new academic representatives and a number of term renewals and extensions of its Board of Trustees — effective immediately. The terms commenced at the close of its Annual Meeting on June 11, which was held at the offices of Paul Hastings LLP, New York, NY.

To mirror the dynamic changes both in marketing and education today, the Direct Marketing Educational Foundation (DMEF) has adopted a new name and brand, effective immediately:  its new name is Marketing EDGE.

Arvind Rangaswamy, Ph.D., the Jonas H. Anchel Professor of Marketing at the Smeal College of Business, Penn State University, will receive the Robert B. Clarke Outstanding Educator Award at our Research Summit in October 2013.

This year’s six Rising Stars Award winners are JP Lind, Matt McGowan, Kim Postulart, Brion Roberto, Slavi Samardzija, and John Wernz, Wealth Enhancement Group. The Corporate Commitment Award winner is Epsilon.


DMEF is welcoming nominations for its prestigious 2013 Rising Stars and Corporate Commitment Awards.  The deadline for nominations is Friday, February 15.