Press Releases - 2015

Marketing EDGE announced that Seoungwoo Lee of the University of Maryland, College Park is the winner of its 2015 Shankar-Spiegel Dissertation Proposal Award.  This notable award recognizes doctoral candidates from accredited programs with the best dissertation proposals in the area of direct/interactive marketing.

Marketing EDGE announces the start of the ninth year of its Next Generation Leaders program (NextGen), a highly competitive, fast-track program that places outstanding college graduates in a 12-month rotation at leading U.S. marketing organizations.

Marketing EDGE has announced the winners of its 2015 Collegiate ECHO Marketing Challenge, a competition for students which was provided this year by DIRECTV. Altogether, six student teams – three from undergraduate programs and three from graduate programs – were honored for devising a proposed integrated marketing campaign to help DIRECTV increase refer-a-friend program participation among its existing customers.

Announcing the recipients for our two most prestigious education leadership awards:  Pamela Maphis Larrick, ceo of Omnicom's Javelin Marketing Group | Edward N. Mayer, Jr.  Education Leadership Award; and Quad/Graphics | Corporate Leadership Award.

The Marketing EDGE Board of Trustees has named Charles Hofacker, Ph.D., Florida State University, 2015 Robert B. Clarke Outstanding Educator Award honoree.

Marketing EDGE, announces its Board officers for the coming fiscal year, as well as 11 new industry and two academic leaders who will join its Board of Trustees. 

Five professionals, age 40 or younger who are making a contribution to the advancement of marketing while demonstrating extraordinary achievements in giving back to support future leaders, are named 2015 “Rising Stars” by Marketing EDGE, a nonprofit education organization. Marketing EDGE also named Return Path as its 2015 “Corporate Commitment Award” honoree.

To recognize young professionals age 40 and under who have maintained a strong record of giving back through education and mentoring while achieving a high level of corporate success, Marketing EDGE announces its call for nominations for the 2015 Rising Stars and Corporate Commitment Awards.