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We are pleased to honor the Winner of the 2009 Shankar-Spiegel Dissertation Proposal, Jonathan Zhang, for his excellent work and contribution to the field of marketing
Name: Jonathan Zhang
School: Columbia University
Award Year: 2009
Title of Dissertation Proposal: “Optimal Targeted Dynamic Pricing in B2B Settings”
Jonathan Zhang, Columbia University, was awarded the Shankar-Spiegel Dissertation Proposal Award for his work titled, “Optimal Targeted Dynamic Pricing in B2B Settings”. This winning work was co-chaired by Columbia University professors Asim Ansari and Oded Netzer.
Dr. Zhang is currently an assistant professor in the Foster School of Business at the University of Washington. Dr. Zhang specializes in pricing, dynamic customer relationship management, customer interdependence and empirical marketing models.