- About Us
“This scholarship will allow me to place even more focus on my courses this semester because it alleviates the burden of school loans. My classes this upcoming semester are mostly marketing and IT-based, and I could not have received this scholarship at a more pertinent time.”
– Justin Price, Marquette University
Marketing EDGE is able to award scholarships to deserving students thanks to the generous donations of the integrated marketing community and the following funds.
Mike Buoncristiano Memorial Fund – (Undergraduate students) Established in memory of Mike Buoncristiano, a past president of the Direct Marketing Club of New York and recipient of the Club’s Silver Apple Award. Each year, Marketing EDGE awards scholarships to deserving full-time undergraduate students.
Collegiate ECHO Marketing Scholarships – Each year, Marketing EDGE holds the Collegiate ECHO Marketing Challenge. Undergraduate winning teams' schools receive scholarship monies to give to deserving students who wish to study direct/interactive marketing.
Robert DeLay Scholarship Fund - (For Undergraduate students) When Mr. DeLay received a Lifetime Achievement Award for his service as the DMA President, the Direct Marketing community joined together to establish this Fund in his name to provide scholarship support to a worthy undergraduate. Even in retirement, Mr. DeLay remained engaged with Marketing EDGE, providiing cherished input and direction.
Mark Duda Scholarship Fund - (Graduate students) In memory of Mark Duda, Director of Sales, Database Marketing Services at the Meredith Corporation, Mark’s family and members of the data-driven marketing community joined together to establish a scholarship fund in his name for students studying data and targeting strategies in integrated marketing.
Lee Epstein Fund – (Undergraduate and Graduate students) These scholarships were established in honor of Lee Epstein, founder of the non-profit Direct Marketers Gateway, Inc. and a lifelong supporter of integrated marketing educational programs. Each year, Marketing EDGE awards numerous scholarships to deserving undergraduate students in the tri-state area of New York, New Jersey and Connecticut.
Dave Florence Fund – (Undergraduate students) Created by the employees, colleagues and clients of Direct Media Inc. to honor the induction of the company's Chairman Dave Florence into the DMA Hall of Fame. Each year, Marketing EDGE awards scholarships to deserving full-time undergraduate students.
Don Kuhn Memorial Fund – (Graduate students) Established in 2006 in honor of the late, direct-response fundraising pioneer, Don Kuhn, to commemorate his contributions to the practice of charitable fundraising. Marketing EDGE awards this scholarship to a deserving graduate student with a demonstrated commitment to pursue a career in non-profit marketing.
Richard Montesi Scholarship Fund - (Undergraduate students) Honoring Dick Montesi’s 20 year legacy. Richard “Dick” Montesi, served as president of Marketing EDGE. During Montesi’s tenure, his planning and hands-on efforts resulted in hundreds of thousands of dollars in scholarships for needy and motivated students, as well as funds to introduce programs to ensure the future of the integrated marketing field.
Lester Wunderman Scholarship Fund - The Lester Wunderman Scholarship Fund is uniquely designed to support talented students from diverse backgrounds, with broad skills and nationalities, all with the common desire to pursue a career in marketing (defined as the evolving practices of advertising, as well as direct, digital, mobile, and social media marketing).
Lorraine Zitone Memorial Fund – (Full-time and part-time students) Established in memory of Lorraine Zitone, a 21-year loyal employee of the DMA. Each year, Marketing EDGE awards one scholarship to a deserving part-time or full-time undergraduate student in the New York area. Support from the DMA’s Committee of Retired Directors contributed a portion of this Memorial Fund annually.
Support Marketing EDGE Scholarship Funds: Students nationwide need scholarship support for tuition and other education needs like never before. The answer? Marketing EDGE Scholarship Funds. If you’d like to offer your support, click below to contribute: