EDUCATION AWARD

The Education Award honors an institution for creating a new approach to marketing education that bridges the gap between academic theory and the practical knowledge and skills required in the workplace.

Institutions honored with the Education Award include:

2019

NYU Stern School of Business www.stern.nyu.edu The Marketing Department programs and initiatives at the Stern School of Business, New York University includes the Entertainment, Media and Technology Program, the NYU Stern CBS Media Analytics Initiative, and the newly launched Stern Fashion Lab.

Ranked as one of the top five departments in the world based on research productivity, our department boasts of over 100 publications in the last three years, about two-thirds of which are in top-tier scholarly journals.

2018

The Medill IMC Spiegel Digital & Database Research Center continues the long tradition of incorporating mathematics, statistics and psychology to understand the principles of effective advertising at Northwestern, and is part of the university’s overall contribution of applied research about advertising and marketing. The Spiegel Research Center is the first research center at the Medill School of Journalism, Media, Integrated Marketing Communications.

2017

The Wharton Customer Analytics Initiative (WCAI) is the world’s preeminent academic research center focusing on the development and real-world application of customer analytics methods.

Through our innovative Research Opportunity program, co-curricular student programming, and practitioner events, the Initiative has a global impact on the practice of data-driven business decision-making, and the dissemination of relevant insights to students and industry practitioners.