Matt McGowan

Managing Director, Americas,
Incisive Media


Matt McGowan is Managing Director, Americas, Incisive Media. He joined the company in June 2006 and is currently responsible for its business in North and South America. In addition, he oversees global sales, marketing, editorial, and operations for the Digital Marketing portfolio which includes,,, and the multinational SES Conference & Expo series.

Prior to joining Incisive, McGowan was acting COO at, a Los Angeles based SaaS inventory management and ecommerce technology company. Earlier in his career, in San Francisco, he developed and executed a go-to-market strategy for a SaaS content syndication platform for the multinational publishing house Pearson Plc. McGowan currently lives in New York City, has a MBA from the University of Oxford (Oxford, UK), and a BA from Lafayette College (Pennsylvania, USA).

Matt is a former Marketing EDGE Board Trustee and helped create the ongoing Student Career Forum at Incisive’s SES Conference. These sessions provide students with unique access and insight into the marketing profession. During these forums, event speakers and industry professionals are recruited to talk to students about the marketing industry and to share their knowledge. The Student Career Forums have become an ongoing program and give students unique access and insight into the marketing profession.